What good is a natural comforter if you’re wrapping yourself in itchy, synthetic sheets? That’s the thinking behind Buffy’s new line of naturally-dyed sheets. The all-natural bedding company has made a set of white eucalyptus-fiber sheets in the past, and now it’s launching a line of sheets that will bring a touch of color to your bedroom with much less environmental impact.
Dying textiles is a notoriously dirty process. It’s an energy suck that requires massive amounts of water and its lasting environmental footprint is one of the most toxic in the world. Buffy attempts to counteract the traditional dye process with something it describes as ultrasonic dying, a technique in which sound waves are used to penetrate the surface molecules of fibers. The energy-efficient method eliminates the need for artificial chemicals and binders.