These days, it’s increasingly difficult to succeed in rural America and for more than one reason. Historically rural jobs, like coal mining and manufacturing, are dying out as more of them are automated, outsourced or deemed obsolete. But one reason for America’s struggling rural economy isn’t discussed nearly enough: factory farming. This practice provides little economic stimulus to rural America and is terrible for both animals and humans. Transitioning to a more humane economy—one with less meat and more plant-based foods—could revive rural America both in terms of wealth and health.