Agriculture in India is advancing in efficiency and sustainability with the help of WhatsApp. The messaging platform is allowing farmers to connect with their customers in the virtual market and severely improving communication for customers who demand pesticide-free vegetables. A recent report published by the Agriculture Ministry showed that half the vegetable growns in India last year exceeded the acceptable limit for pesticides in vegetables, meaning customers are eager to work directly with farmers. Not only is WhatsApp helping aid the communication with its group messaging features, but it’s also creating a network of resources and support for the country’s farmers who need the help most. The agricultural sector of India has become notorious for its low-returns with each harvest, increasing rates of debt and suicide with the country. Read about how WhatsApp is bringing back light to farming.
WhatsApp is changing how people grow and buy food in India
More of Today's Solutions
How the Environment Leaders Programme cultivates climate action in schools
BY THE OPTIMIST DAILY EDITORIAL TEAM The climate crisis can feel like an overwhelming storm—literally and figuratively, but young people across the UK are ...
Read MoreHoliday survival 101: how to navigate awkward social moments with style
BY THE OPTIMIST DAILY EDITORIAL TEAM The holidays are a season of joy, togetherness, and—let’s be honest—a healthy dose of awkwardness. Whether it’s your ...
Read MoreSan Francisco police won’t send officers to respond to non-criminal calls
Cities across the US are finally seeing some tangible police reform and defunding changes. San Francisco is joining the movement with their recent announcement ...
Read MoreIt’s kitten season! How to help overwhelmed shelters manage the influx of kit...
Kitten season has arrived, bringing with it an irresistible wave of feline cuteness. However, behind the scenes, animal rescues and shelters are dealing with ...
Read More
