The arrival of Muslim refugees is provoking strong sentiments in many Western countries, particularly in Europe where right-wing, anti-immigration politicians are cashing in on the trend. Since last November, Canada has resettled nearly 30,000 Syrian refugees. At the same time, reports of hate crimes against Muslims—including those who grew up in Canada—are double what they were last year. A provocative ad campaign up on Toronto bus shelters is designed to get people talking about Islamophobia.