Google has perfected the technology to monetize your online search. But wouldn’t it be much better if, instead of the search giant, the user would be paid directly for his/her search by the companies in whose products and services he/she is interested? That’s the concept of a new blockchain-based technology that connects users and businesses. The technology ensures that no outside parties can gain access to a person’s data without their knowledge and provides the added benefit for the user that ads will be much more targeted to the search.
Paid search: Blockchain technology connects consumers and advertisers directly
More of Today's Solutions
Vision board ideas for adults: how to create one that inspires real change
BY THE OPTIMIST DAILY EDITORIAL TEAM A vision board might look like a crafty throwback to childhood afternoons spent collaging. But don’t write it ...
Read MoreIndia’s social experiment: how paying women directly reshapes welfare, autono...
BY THE OPTIMIST DAILY EDITORIAL TEAM Across India, millions of women now receive a modest but unwavering deposit each month into their bank accounts. ...
Read MoreNew Zealand’s groundbreaking shift to renewables promises massive emiss...
New Zealand launched its most ambitious emissions reduction initiative to date in an incredible undertaking. The government announced a historic switch from coal to ...
Read MoreGoing for the goal: the impact of team sports on boosting young girls’ ...
In a pioneering study, the Here for Every Goal report demonstrates that team sports, particularly elite women's soccer (referenced from here on in this ...
Read More
